NAMED A TOP 100 NEWSLETTER EXPERT BY SPARKLOOP
Your Funnel Works. It’s Just Not Working Hard Enough (Yet!).
EMAIL & FUNNEL STRATEGIST FOR 7 & 8-FIGURE ONLINE BRANDS | DELIVERABILITY EXPERT
What Our Clients Have Built with Us
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$500,000+ | 1 Evergreen Funnel
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$3,000,000+ | 2 Months After Launch
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$319,000+ | 1 Email
You’ve already done the hardest work and built something incredible:
A 7 & 8-figure brand with proven offers
A talented team executing across multiple channels
An established audience that already knows and trusts your brand
That ^^ is a category few people reach–and you continue to break glass ceilings. 👏
Despite that though…you’re still experiencing frustrations, like:
Your team is executing across multiple channels, but no one owns the entire customer journey.
Funnels that used to perform aren't producing the same results—and no one can pinpoint exactly why.
Your internal team is already at capacity, leaving high-impact funnel opportunities sitting on the backlog.
So how do you break free of the exhaustion without burning you or your team out?
You don't need another set of hands waiting for assignments. You need senior strategic leadership that can see the entire customer journey, identify the highest-impact opportunities, and give your team the direction—or execution—it needs to move.
First, Let’s Have These Results Have Their Moment 🎤
$319,000+ from a Single Email & Domain Reputation Improved
“Melissa was very meticulous and the analytics rebounded dramatically. She did a great job writing the copy, the analytics were great, all the emails looked great. I have nothing but a glowing review to give.”
— Eric, Co-Founder of Restorative Roots
Want to hear the full $500k+ funnel breakdown?
Listen to the private 4-episode series on the strategy, recovery, and marketing decisions behind it, plus additional insider secrets that will stop you from leaving money on the table.
Meet Your Lead Funnel Strategist
Hola hola! I’m Melissa Esmeralda, founder of and lead strategist at MEO Marketing Group.
Before I was building 7-figure funnels, I was a litigation paralegal by day and a rugby player by night. I was traveling the world, winning national championships, playing in World Cups, and representing my parents’ home country El Salvador in Olympic qualifiers.
I informally hung up my boots for boxing gloves but I still carry the lessons I learned from playing sports at a high level into every project my agency touches—including that the right combination of fundamentals and creative strategy can win.
Today, I lead email and funnel strategy and execution for established online brands, partnering with internal teams to identify revenue opportunities across the customer journey and turn them into cohesive, data-informed strategy.
I do this by creating custom email sequences and funnels that work for your unique customer journey–backed by my 4-Phase Strategic Revenue System, which has helped generate millions of dollars in revenue.
What’s it like working together? Take a look at what past clients have to say:
The Framework That Has Helped Generate Millions in Revenue
Templates and swipe files can't tell you why your buyers stalled at email three or what your repeat customers actually need to come back. That's why every project moves through a custom strategic process built to surface your audience's real decision-making patterns, then turn them into revenue.
The Signature Process Behind How Our High-Converting, Custom Funnels:
Phase 01: Discovery. Deep voice-of-customer research, past client interviews, and analytics deep-dives that surface what your funnel is actually missing.
Phase 02: Assembling. Custom funnel architecture built around your buyer journey. Strategy, copy, sequencing, tagging, and exclusions—designed for your offer, your audience, and your brand voice.
Phase 03: Testing. Launching and watching the data, including open rates, clicks, conversion points, and where buyers are actually moving (or stalling) through your funnel.
Phase 04: Measuring. Optimizing based on what the data tells us. Refining copy, sequence timing, segmentation, and interviewing buyers and non-buyers so your funnel keeps performing well past the project end.
Here’s what changes when your funnel finally has strategic ownership:
Your team knows exactly what to optimize—and why.
Your customer journey works cohesively across channels.
Revenue opportunities stop falling through the cracks.
Your funnel evolves with your buyers instead of slowly becoming outdated.
Your internal team gets senior-level funnel expertise without adding another full-time role.
You’ve already done the hard part. Let us take it to the next level.
"I've been getting a 7% CTR on one of my emails."
"Melissa [takes] the clutter inside your head and puts it into compelling messaging. I’m getting great feedback to the email series even from other coaches who are on my email list. Multiple people have responded to emails which is building trust with my previously unengaged list."
— Teegan, Award-Winning Resume Writer & Career Coach
How do we begin working together?
1. Download Services Guide
This detailed guide includes packages, pricing, our approach, and FAQs so you feel confident taking the next step.
2. Book Funnel Strategy Call
A casual yet structured call where we’ll get to know each other, talk about your current challenges, and determine the best course of action to meet your goals.
3. Receive Your Proposal
After our call, you’ll receive your custom proposal. This outlines the scope of work, timeline, and additional materials needed to begin your project.
Services
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![launch copywriter]()
Email & Funnel Strategy
Turn disconnected touchpoints into a cohesive customer journey designed to nurture, convert, and retain more of the audience you've already built.
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Launch & Conversion Strategy
Give your team the strategy, messaging, and sales infrastructure it needs to convert demand into revenue.
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Customer Journey Messaging
Create a consistent message across the places your buyers research, evaluate, and ultimately decide to buy—from your landing pages to your sales pages and the emails in between.
Where can I find your rates?
That’s a great question!
I created a detailed services guide instead of listing prices and packages publicly because the majority of our projects are custom-priced and currently start at $4,500 ,while Sales Funnel Diagnostics are $497. Additionally, because our work together is high-touch (but nearly hands-off for you!), we only take a handful of projects per quarter.
Want the full breakdown? The services guide includes package details, pricing, our complete process, FAQs, and a link to book your complimentary Funnel Strategy Call.